Your basket

Join The FSA

Fanspiration: everyone needs a STAR in their life

This is a story from the Supporters Direct archive – the FSF and Supporters Direct merged to become the FSA in 2019 – so this page may contain hyperlinks that do not work and/or have missing files. Our archived pages are not maintained and will not be updated.

If you are seeking a document regarding training or development of your supporters’ organisation, please visit the live training and resource section of our website. if you need further assistance email: [email protected]

The Supporters Trust At Reading (STAR) over the past two seasons has sponsored Reading Deaf FC and the team have recently got through to the finals of two competitions – the FA People’s Cup and the South East FA Disability Cup.

The former competition is the first time the team has entered and the final is to be played at St. George’s Park, Burton on Sunday 29th April 2018. Kick-off is scheduled for 1:15 pm. The team enter the latter competition finals with the aim of winning it for the third time in a row. This is due to be played on Saturday 23rd June 2018. Kick-off time and venue still to be announced.

The sponsorship from STAR is hugely important for the team and the sponsorship money buys playing kit as well as other equipment. The trust hopes they are pushing more and more support for the team by advertising all their games in the trust media.

Roger Titford of STAR commented that “…the trust is really proud of all the team has achieved in the two years that the trust sponsorship deal has been running”.

The sponsorship by STAR really illuminates the work of a supporters trust. As a community benefit society, the trust work aims to include and support the entire local community around a football club.

If you want to read more about the great work of the trust click here.

Related Articles

Government: Football needs an independent regulator to secure the game’s future

Football governance was debated in the House of Lords yesterday and the Government once again gave its backing to an independent regulator, via its representative in the second chamber.

Q&A: A matchday in the life of a dedicated football officer

As the new season gets underway and fans return to grounds, FSA member Saffy Gallagher sat down for a Q&A with Preston North End’s dedicated football officer (DFO), PC Paul Elliot, to find out more about the job…

Fan’s life saved at Amex – shows importance of CPR

Throughout the season we hear about stories of supporters who have serious medical emergencies in football stadiums, and cardiac arrests are one of the more commonly shared ones.

A year in the life of the FSA (2022)

If you’re after a serious, comprehensive look at the Football Supporters’ Association’s work, we recommend you download our Annual Review which was published in July, and features our work from the first half of the year.

Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball