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Fanspiration: everyone needs a STAR in their life

This is a story from the SD archive – the FSF and SD merged to become the FSA in 2019.

The Supporters Trust At Reading (STAR) over the past two seasons has sponsored Reading Deaf FC and the team have recently got through to the finals of two competitions – the FA People’s Cup and the South East FA Disability Cup.

The former competition is the first time the team has entered and the final is to be played at St. George’s Park, Burton on Sunday 29th April 2018. Kick-off is scheduled for 1:15 pm. The team enter the latter competition finals with the aim of winning it for the third time in a row. This is due to be played on Saturday 23rd June 2018. Kick-off time and venue still to be announced.

The sponsorship from STAR is hugely important for the team and the sponsorship money buys playing kit as well as other equipment. The trust hopes they are pushing more and more support for the team by advertising all their games in the trust media.

Roger Titford of STAR commented that “…the trust is really proud of all the team has achieved in the two years that the trust sponsorship deal has been running”.

The sponsorship by STAR really illuminates the work of a supporters trust. As a community benefit society, the trust work aims to include and support the entire local community around a football club.

If you want to read more about the great work of the trust click here.

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Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball
  • SD Europe