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FSA launches fans’ Women’s Game Strategy

2022 marks a huge year for the women’s game with July’s Euros just around the corner and a barnstorming end to the Women’s Super League in store – but our focus isn’t just on the pitch.

On Monday the Government formally responded to the Fan-led Review of Football Governance and, significantly, accepted that the women’s game needed its own dedicated review.

So the timing couldn’t be better to launch the FSA’s Women’s Game Strategy – download it here.

We want to put supporter voices at the heart of the women’s game and the publication looks at the challenges and opportunities in relation to that goal.

The FSA’s Mission is to:

  • Develop women’s football as a whole.
  • Ensure supporters are represented in key decision making processes within the women’s game.
  • Push for positive change, change narratives and give women’s football the profile it deserves.

The whole game approach aims to develop supporter activism domestically and internationally, while putting equality, diversity and inclusion at the heart of what we do. These top level goals are underpinned by a range of activities planned up between 2022-24.

“Women’s football is growing and it’s our job to ensure supporters are trained and developed – ready to be at the heart of their clubs and a key stakeholder in decision making around the game.” Deborah Dilworth – FSA Women’s Game Network Manager

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The FSA – supporting the women’s game in 2021

On Boxing Day 1920 53,000 supporters packed into Goodison Park to watch Preston’s Dick, Kerr Ladies FC take on St Helens Ladies. Yet within a year the FA had banned women’s football, arguing it was “unsuitable for females”, a ludicrous decision which wasn’t overturned until 1971. 

Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball
  • SD Europe