Your basket

Join The FSA

NUFC agrees deal with “legal loan sharks”

This is a story from the FSF archive – the FSF and Supporters Direct merged to become the FSA in 2019 – so this page may contain hyperlinks that do not work and/or have missing files. Our archived pages are not maintained and will not be updated.

If you are seeking a document regarding training or the development of your supporters’ organisation, please visit the live training and resource section of our website. if you need further assistance email: [email protected]

Newcastle United has agreed a four-year sponsorship deal with controversial “payday” loans company Wonga. The lender will appear on the Magpies shirt come 2013-14 and has announced it will reinstate St James’ Park as the club’s official ground name.

Fans were quick to hit out at the deal with fanzine editor Michael Martin saying, “I’d be less bothered about NUFC wearing red and white stripes than having Wonga on our shirts and associated places. They are appalling. True Faith would never take advertising from them or their ilk.”

The Football Supporters’ Federation backs this stance.

At July 2012’s Fans’ Weekend a motion – proposed by Northampton Town fan Bob Ward – was passed which called upon “the football authorities across England and Wales to prohibit the promotion through football of ‘payday’ and other short term loans companies until such time as there is tighter regulation of this industry and a cap on interest rates has been applied.”

Many in attendance expressed concern over the activities and operations of Wonga and similar companies, in particular the extremely high interest rates they charge and the almost total lack of regulation of the short-term loans industry in the UK.

Wonga has received much criticism for its annual percentage rate which can reach 4,214% according to The Guardian. Wonga argues that this is an unfair comparison as it assumes money is loaned over a full year. Wonga’s short-term loans should be paid back within 30 days which gives a lower rate of interest.

Local political figures on Tyneside were quick to make their views known with Newcastle Central MP Chi Onwurah tweeting, “Please tell me its not true that nufc are looking at a shirt & stadium deal with Wonga?” Newcastle City Council leader Nick Forbes joined in the Twitter backlash calling Wonga “disgraceful” and accusing the firm of “legal loan sharking”.

Wonga currently sponsors Blackpool and Hearts and used to advertise across the majority of Football League club websites on a platform supplied and managed by Football League Interactive. That deal finished at the end of the 2011-12 season.

Join the FSF for free today from this link.

The Football Supporters’ Federation on Facebook.

Follow us on Twitter – @The_FSF

Related Articles

Leeds United fans critical of club’s Socios deal

Leeds United supporters are the latest in the Premier League to criticise their club for entering into an agreement with

Potential PL TV deal: Late Sunday KOs would “wreak havoc”

Reports appeared in the Telegraph this week about the potential for a new Sunday 6.30pm kick-off slot in the Premier League’s next TV deal.

Premier League TV deal – more money, more problems?

News that the Premier League plans to broadcast around 270 of its games, up from 200, is unwelcome but not entirely unsurprising for matchgoing supporters.

FSA statement: New Premier League TV deal

Earlier this week, the Premier League announced that it has agreed a new deal with Sky and TNT Sports in which the competition will receive £6.7bn over four years for its UK television rights and with it a significant increase in the number of games that will be selected for live broadcast.

Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball