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Women’s football

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The FSA wants to put supporter voices at the heart of the women’s game which is why we’ve launched our Women’s Game Strategy looking at the opportunities and challenges which come with that goal. 

The FSA’s Women’s Game Network is growing at pace, with dozens of supporter groups joining in the past couple of years, so why not see if there’s a one in your area and get involved? And if there’s not, then why not think about starting one? Get in touch and we can advise how to start the ball rolling on that.

There’s never been a better time to get involved.

The Government backed Karen Carney’s review into women’s football and her blueprint which aims to “raise standards in domestic women’s football” – including supporting the FA and NewCo in the full professionalisation of women’s football and equal access to sport in schools for girls. The report was commissioned in 2022 with former England international Karen Carney MBE publishing her findings in July 2023. The FSA was part of the evidence gathering process as Carney met with supporter groups across the game representing the FSA’s Women’s Game Network – read more about its recommendations here.

At international level our Free Lionesses squad do their best to provide support to England’s travelling fans – our fans’ embassy team followed the Lionesses through the World Cup in Australia back in the summer of 2023 and we’ll be developing that service at every major women’s tournament in future.

Of course it’s not only about working in the present but celebrating and marking the past too. The women’s game has a fine tradition which deserves to be celebrated, and 2021 was also an historic year for the women’s game. 

The help and support we have traditionally been able to offer those who watch men’s teams is now available to those who follow women’s teams. Access to national networks, training opportunities, mechanisms to raise their concerns with the leagues as a national group of supporters, and general FSA communications and staff support.

The FSA’s Mission is to:

  • Develop women’s football as a whole.
  • Ensure supporters are represented in key decision making processes within the women’s game.
  • Push for positive change, change narratives and give women’s football the profile it deserves.


Email Deborah Dilworth (FSA Women’s Game Development): [email protected]

Latest news: Women's football

Fans want dedicated TV slot for the women’s game – FSA survey

There is overwhelming support for the creation of a dedicated TV slot for the women’s game, according to the results of an FSA survey of thousands of matchgoing fans. 

FSA launches new Women’s Game Strategy

We are at a pivotal point in the women’s game, and the launch of the FSA’s Women’s Game Strategy aims to cement supporters at the heart of the positive changes that are happening throughout women’s football.

WSL away ticketing: Everton-Arsenal case shows work to be done

As the Women’s Super League (WSL) season comes to a close fans are excited – with Chelsea and Manchester City chasing the title with two games to go – but Arsenal’s trip to Everton this past Sunday once again highlighted problems with away ticketing policies in the division.

Free Lionesses launch survey on international matchgoing experience

The Free Lionesses have launched a survey which aims to improve match attendance at future international fixtures by collating meaningful data on the current fan experience.

Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball