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Showing articles from the category Supporter Liaison Officers

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“Supporters can make the difference” – FSA SLO of the Year Dave Messenger

Every year at the FSA Awards we celebrate the Supporter Liaison Officer of the Year, a prize that aims to promote the best supporter liaison work that goes on around the country – and we’ve spoken to the 2019 winner, Dave Messenger, about his role at Watford.

“Embracing supporter culture” – 2018 SLO of the Year Tony Barrett

Every year at the FSF Awards we celebrate the Supporter Liaison Officer of the Year award, a prize that aims to promote the best supporter liaison work that goes on around the country – and we spoke to this year’s winner, Tony Barrett, about his transformational work at Liverpool.

What makes a good Supporter Liaison Officer?

On the eve of the FSF Awards in partnership with Virgin Media 2018 we look back on some of last year’s winners – Wigan Athletic’s Ian Wadsworth and Jason Taylor who were jointly awarded the Supporter Liaison Officer of the Year 2017.

The future of standing at Sunderland: A young fan’s view

Standing is a hot topic at the moment and its popularity continues to grow. But what do young fans think? Sunderland fan Luke Rose went along to the Stadium of the Light to talk to the club about the future of standing on Wearside…

Creating memorable moments: fan engagement on Teesside

Over the last few years Middlesbrough have had some ups and downs on the pitch, but off-the-pitch they continue to make progress. In part that’s down to the work of Supporter Liaison Officer (SLO) and Head of Supporter Services Yvonne Ferguson and her team…

Three clubs praised for away fan experience in EFL

Cardiff City, Wigan Athletic and Notts County have all been singled out for praise for how they welcome away fans at their stadiums.

“It’s not all about taking flak”: Latics’ SLOs talk about the job

Every year when we announce the FSF Awards the Men’s Player of the Year trophy gets the most attention – but the awards also give us an opportunity to champion less celebrated work that happens off-the-pitch.

Mariachi bands, stewarding and more: one SLO’s first year in the job

It’s been an eventful year or so for Grimsby Town both on and off the field as Kristine Green tells us about what’s been going on during her opening 12 months as the club’s first Supporter Liaison Officer…

EFL announces winners of first Away Fans Experience awards

The English Football League (EFL) has announced the first winners of its new Away Fan Experience campaign – an area of work to improve away day experiences across its three divisions.

Fans’ messenger: Watford SLO pioneers family & disabled work

Here at the FSF we like to highlight good supporter liaison work across the country. This time it’s Watford FC’s SLO Dave Messenger who tells us about the work going on at the Hertfordshire club…

All together town: Huddersfield SLO helps club engage

Huddersfield Town have had a remarkable season on and off the pitch, with the West Yorkshire side currently third in the Championship and enjoying big crowds at the John Smith’s Stadium. We spoke to the club’s SLO Nathan Hosker to find out more about his work behind the scenes… 

“Build those bridges, earn that trust” – SLO of the Year Jonathan Waite

While Men’s Player and Pundit of the Year often dominate the media coverage following our annual awards ceremony the event gives us an opportunity to highlight less high-profile work that has huge impact on match-going fans.

Dons seeking voluntary liaison officer

Supporter-owned club AFC Wimbledon are looking to recruit a volunteer liaison officer (VLO). 

Can I bring banners into the ground?

We asked every club in the Premier League and Football League five questions relating to their rules on bringing banners into stadiums. See their answers below. If your club is missing give them a nudge by contacting your SLO.

SLO of the month: Bramall Lane expands its team

Following news that Sheffield United have recruited four voluntary Supporter Liaison officers (SLOs) for match-day work at Bramall Lane, we spoke to John Garrett the chief SLO at the club to find out more about their work…

Away fans “vital component” of a good atmosphere, say Brighton

The away day experience varies significantly across the country, from the very good to the very bad. Tom Gorringe, head of marketing at Brighton & Hove Albion FC recently took time out to tell us how they’ve been looking at the away fans’ experience differently at the Amex…

“Majority of fans do not know what an SLO is”

Wigan Athletic’s supporter liaison officer Ian Wadsworth has said that most Wigan fans still do not know what an SLO is and what the role does.

“Majority of fans do not know what an SLO is”

Wigan Athletic’s supporter liaison officer Ian Wadsworth has said that most Wigan fans still do not know what an SLO is and what the role does.

English football cannot afford to lose SLOs

Every month here at the FSF we will be featuring a different Supporters’ Liaison Officer (SLO). Speaking to SLOs from across the Football League and Premier League, we hope to learn more about their work and experiences.

WANTED: Volunteers for FSF/SLO project

The role of the Supporter Liaison Officer (SLO) is still a relatively new concept in England and Wales. While SLOs have been around on the continent for decades, most clubs on these shores have only had an SLO for a few seasons.

Funding partners

  • The Football Association
  • Premier Leage Fans Fund


  • Gamble Aware
  • Co-operatives UK
  • FSE
  • Kick It Out
  • Level Playing Field
  • Living Wage Foundation
  • Pledgeball